Star Wars: The Force Awakens received its own gift Friday, a record-setting Christmas at the box office.
The latest film in the gargantuan franchise brought in $49.3 million Friday in North America, powering an overall Christmas Day box office of more than $100 million, according to estimates. The overall Friday number will easily surpass the previous top Christmas box office in 2009 ($86 million), when Sherlock Holmes opened and Avatar was in its second weekend.The Christmas weekend box office is likely to wind up as the biggest ever for the holiday, beating the $269.8 million in 2009, says Paul Dergarabedian, box office analyst for media tracking firm Rentrak. The weekend haul could top $300 million for only the second time. (Last weekend, which featured The Force Awakens premiere, brought in $313 million.)
Dergarabedian tells USA TODAY that the robust numbers are a strong endorsement of the movie-going experience.
"For both the movie industry as a whole and for Star Wars: The Force Awakens, this is a seminal moment in box-office history. With potentially two of the biggest movie-going weekends of all-time occurring back to back, this is a watershed moment with records being broken," he says.
The Force Awakens has a shot at $150 million and a record-setting second weekend that would easily eclipse the $106.6 million pulled in by Jurassic World in its second weekend in June, Dergarabedian says.
"It should be no surprise that (The Force Awakens) is the film that is rewriting the record books and will continue to shatter records as time goes on," he says.
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